Morning Shot

Astar and Animoca Join Forces for Web3 Entertainment

Astar Network has entered into a strategic collaboration with Animoca Brands, a global powerhouse in blockchain gaming and digital property rights. As part of the partnership, Animoca has made a direct investment in Astar, signaling strong confidence in the network’s role in shaping the future of onchain entertainment.

This alliance strengthens Astar’s position as a platform for gaming and entertainment projects that bring Japanese and Asian intellectual property into Web3. Animoca, with its portfolio of over 540 Web3 investments, views this as a key step in expanding digital ownership and user engagement in Asia and beyond.

Among the first initiatives are Anime ID, an onchain identity and reputation system, and Anime Art Fest, which connects creators and IP owners with blockchain-powered tools. Together, Astar and Animoca aim to create a more inclusive, scalable, and creator-friendly entertainment ecosystem.

Future plans include launching an entertainment-focused fund to support IP and digital experiences, with strong interest already emerging from institutional players.

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